Effective Date: September 2, 2026
Last Updated: September 2, 2026

Micum Health, PLLC (“Micum Health,” “we,” “us,” or “our”) respects your privacy and is committed to protecting information you provide to us.

This Privacy Policy explains how we collect, use, disclose, retain, and protect information when you visit or use our website, micumhc.com (the “Website”), contact us through the Website, submit an inquiry, request a consultation, or otherwise interact with our online services.

Because Micum Health provides mental and behavioral healthcare services, certain information may also be subject to federal and state healthcare privacy laws, including the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”), where applicable.

This Privacy Policy primarily addresses information collected through our Website. It does not replace our HIPAA Notice of Privacy Practices, which provides additional information concerning the use and disclosure of protected health information and your rights under applicable healthcare privacy laws.

1. Information We Collect

Depending on how you interact with our Website, we may collect different categories of information.

A. Information You Provide Directly

You may voluntarily provide information when you:

• complete our contact form;
• request a consultation;
• request information about our services;
• contact customer service;
• communicate with us by email;
• communicate with us by telephone;
• request an appointment;
• subscribe to our newsletter;
• communicate regarding insurance or EAP services; or
• otherwise communicate with Micum Health.

This information may include:

• name;
• telephone number;
• email address;
• mailing address;
• information contained in your message;
• appointment or consultation preferences;
• insurance-related information;
• information concerning the person seeking services; and
• other information you voluntarily provide.

Please do not submit unnecessary sensitive health information through a general website contact form or ordinary email.

If you are an existing patient or client, use the secure communication method provided by Micum Health for clinical communications whenever applicable.

2. Health and Medical Information

Because Micum Health provides healthcare services, you may provide information relating to your health, mental health, treatment needs, symptoms, medical history, insurance, or other healthcare matters.

Information that constitutes Protected Health Information (“PHI”) under HIPAA is handled in accordance with applicable HIPAA requirements and Micum Health’s Notice of Privacy Practices.

HIPAA’s Privacy Rule establishes requirements concerning the use and disclosure of protected health information and provides individuals with rights concerning their health information.

This Privacy Policy should therefore be read together with our Notice of Privacy Practices where HIPAA applies.

3. Information Collected Automatically

When you visit our Website, certain technical information may be collected automatically by our website hosting provider, security systems, analytics services, or other technologies.

Depending on our Website configuration and your browser/device, this information may include:

• IP address;
• browser type;
• device type;
• operating system;
• approximate geographic information;
• referring website;
• pages visited;
• date and time of visits;
• time spent on pages;
• links or buttons interacted with;
• general Website usage information; and
• technical information necessary to operate and secure the Website.

This information may be used to understand Website usage, maintain security, diagnose technical problems, improve performance, and improve the user experience.

4. Cookies and Similar Technologies

Our Website may use cookies and similar technologies.

Cookies are small data files stored on your device that may help a website remember information about your visit.

We may use cookies for purposes such as:

• Website functionality;
• remembering preferences;
• security;
• performance monitoring;
• understanding Website traffic;
• analytics;
• improving Website functionality; and
• measuring the effectiveness of our Website.

Some cookies may be placed by third-party service providers that perform services on our behalf.

You may be able to control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of portions of the Website.

For more information, please review our Cookie Policy.

5. Analytics and Website Performance

We may use analytics or similar technologies to understand how visitors interact with our Website.

These tools may provide information such as:

• number of visitors;
• pages viewed;
• traffic sources;
• general geographic information;
• device and browser information;
• Website performance information; and
• general interaction patterns.

We use this information to improve the Website, identify technical problems, understand visitor needs, and improve our online services.

Healthcare organizations should carefully evaluate analytics and tracking technologies because information collected through such technologies may, depending on the circumstances, implicate HIPAA requirements. HHS has specifically addressed the use of online tracking technologies by HIPAA-regulated entities and emphasizes that impermissible disclosures of PHI to tracking technology vendors are not permitted.

6. How We Use Information

We may use information collected through the Website for legitimate business, administrative, operational, security, and healthcare-related purposes, including:

• responding to inquiries;
• communicating with you;
• responding to consultation requests;
• scheduling or coordinating appointments;
• providing information about our services;
• responding to customer-service requests;
• verifying information;
• communicating regarding insurance or EAP services;
• improving our Website;
• maintaining Website security;
• preventing fraud, abuse, or unauthorized activity;
• troubleshooting technical problems;
• analyzing Website performance;
• managing our business operations;
• complying with legal obligations; and
• carrying out other purposes permitted by applicable law.

Where information constitutes PHI, its use and disclosure will be governed by applicable HIPAA requirements and our Notice of Privacy Practices.

7. How We Share Information

We do not sell your personal information.

We may share information when reasonably necessary for legitimate purposes and as permitted or required by applicable law.

Depending on the circumstances, information may be shared with:

Service Providers

We may use third-party companies to assist with services such as:

• Website hosting;
• Website maintenance;
• information technology;
• cybersecurity;
• email delivery;
• appointment scheduling;
• communications;
• payment processing;
• analytics;
• technical support; and
• other business operations.

Where required by applicable law, we take appropriate steps to require service providers handling protected health information to safeguard that information.

Healthcare and Treatment Purposes

Information may be used or disclosed as necessary to provide, coordinate, or manage healthcare services, subject to applicable law and our Notice of Privacy Practices.

Legal and Regulatory Requirements

We may disclose information when required or permitted by applicable law, regulation, legal process, court order, or governmental request.

Safety and Protection

Information may be disclosed where permitted or required by law to protect the rights, safety, property, or security of Micum Health, our patients, our personnel, or others.

Business Transfers

If Micum Health is involved in a merger, acquisition, restructuring, sale, financing, or similar business transaction, information may be transferred as permitted by applicable law.

8. HIPAA and Protected Health Information

Where Micum Health is acting as a HIPAA-covered entity, protected health information is handled in accordance with applicable HIPAA requirements.

Our Notice of Privacy Practices explains:

• how we may use and disclose protected health information;
• our responsibilities concerning protected health information;
• your rights concerning your health information;
• how to request access to or amendment of certain health information;
• how to submit privacy complaints; and
• how to contact us regarding privacy matters.

HHS requires covered healthcare providers to provide a clear notice explaining their privacy practices and individuals’ rights and to make the notice available on applicable healthcare websites.

The Notice of Privacy Practices should be reviewed separately from this Website Privacy Policy.

9. Children’s Privacy

Certain Micum Health services are designed for children and adolescents.

Our Website may therefore be accessed by parents, guardians, caregivers, or minors seeking information about our services.

We do not knowingly use the Website to collect personal information from children for purposes unrelated to providing or facilitating appropriate services.

Parents and legal guardians should supervise children’s use of the Internet and should contact us if they have questions about information submitted through the Website.

Where healthcare information concerning a minor is involved, applicable federal and state healthcare privacy and consent laws will apply.

10. Communications

If you provide us with your telephone number or email address, we may use that information to respond to your inquiry or communicate with you regarding services you have requested.

Depending on the circumstances, communications may include:

• appointment-related communications;
• consultation responses;
• customer-service communications;
• service information;
• administrative communications; or
• responses to questions submitted through the Website.

We will not use your information for unrelated purposes except as permitted by applicable law.

Please understand that ordinary email and general Website contact forms may not be appropriate for transmitting highly sensitive healthcare information.

11. Marketing Communications

If you voluntarily subscribe to our newsletter or other informational communications, we may use your email address to send communications about Micum Health, our services, educational information, announcements, or other permitted content.

You may unsubscribe from marketing or newsletter communications by using the unsubscribe mechanism included in the communication or by contacting us.

Unsubscribing from marketing communications does not necessarily stop administrative or service-related communications.

12. Third-Party Websites

Our Website may contain links to third-party websites, including:

• social media platforms;
• insurance providers;
• EAP providers;
• mapping services;
• healthcare resources;
• payment or scheduling platforms; and
• other external websites.

These third-party websites operate independently of Micum Health.

We are not responsible for the privacy practices, security, content, or policies of third-party websites.

We recommend reviewing the privacy policy of any third-party website before providing personal information.

13. Social Media

Micum Health may maintain social media accounts or provide links to social media platforms.

Please do not send confidential medical or mental health information through social media platforms.

Social media messages may not provide the same privacy protections as approved healthcare communication channels.

Following, liking, commenting on, or messaging a Micum Health social media account does not establish a healthcare provider-patient relationship.

14. Data Security

We take reasonable administrative, technical, and organizational measures designed to protect information from unauthorized access, use, alteration, disclosure, or destruction.

However, no website, electronic communication system, or Internet transmission can be guaranteed to be completely secure.

You should exercise caution when transmitting sensitive information over the Internet.

Where electronic protected health information is involved, applicable HIPAA security requirements may apply. HHS’s HIPAA Security Rule establishes standards intended to protect electronic protected health information through appropriate administrative, physical, and technical safeguards.

15. Data Retention

We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy, to provide requested services, to maintain appropriate business and healthcare records, to comply with legal and regulatory requirements, to resolve disputes, and to enforce our agreements.

Healthcare records may be subject to separate retention requirements under applicable federal and state law and Micum Health’s record-retention policies.

The retention period for Website information may differ from the retention period applicable to medical records or other healthcare information.

16. Your Privacy Choices

Depending on the type of information and applicable law, you may have certain choices concerning your personal information.

These may include the ability to:

• request information about how your information is handled;
• request correction of certain personal information;
• unsubscribe from marketing communications;
• manage cookies through your browser;
• request access to certain information where legally available; and
• submit a privacy complaint.

Additional rights may apply to protected health information under HIPAA.

For healthcare-related privacy rights, please refer to our Notice of Privacy Practices.

17. HIPAA Privacy Rights

If your information constitutes PHI subject to HIPAA, you may have rights including, subject to applicable exceptions and limitations, the right to:

• inspect and obtain a copy of certain protected health information;
• request an amendment of certain health information;
• request restrictions on certain uses or disclosures;
• request confidential communications by alternative means or locations;
• receive an accounting of certain disclosures; and
• receive a paper or electronic copy of the applicable Notice of Privacy Practices.

The precise scope of these rights and applicable exceptions is governed by HIPAA and other applicable law.

Please review our Notice of Privacy Practices for detailed information about these rights.

18. Privacy Complaints

If you believe that your privacy rights have been violated, you may contact Micum Health using the contact information below.

You may also have the right to submit a complaint to the U.S. Department of Health and Human Services, Office for Civil Rights (OCR).

You will not be retaliated against for submitting a privacy complaint in good faith.

19. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in:

• our Website;
• our services;
• technology;
• business practices;
• legal requirements; or
• privacy practices.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.

We encourage you to periodically review this page to remain informed about how we handle information.

20. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy, please contact us.

Micum Health, PLLC

Office Address:
10130 Mallard Creek Road, Suite 355
Charlotte, NC 28262

Mailing Address:
4311 School House Commons, #174
Harrisburg, NC 28075

Email:
customerservice@micumhc.com

Phone:
980-399-6015

Website:
micumhc.com

Privacy Complaints

If you have a concern regarding the privacy or handling of your information, please contact Micum Health first so that we can review and address the concern.

You may also have the right to file a complaint with the U.S. Department of Health and Human Services, Office for Civil Rights, as provided by applicable law.